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Context

Introduction​

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This project portfolio is a report of my extended project for my second-year UAL Extended Diploma in Creative Media Film and TV pathway. My project is based around the Evolution of Music, particularly focusing on how 1960s, 70s, and 80s music had an effect on society and how music was used to highlight important social and political issues. The context page of my project portfolio presents the background of my project, starting with my project proposal, 'Who am I' tasks, Idea formulation, what I learned on my course and who or what inspired me for my project. This is followed by explaining what my project is about and why it is important. The context page concludes with my project presentation pitch.

Project Proposal​

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In this section of my portfolio, I have attached my Project Proposal document which details the overall context behind my project, the formulation and structure of my end product, as well as how I will continuously reflect on my work to ensure that it is kept to a high standard. I have also included some initial Research resources which will help me to uncover further information on my topic idea. 

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Project Proposal PDF Link: 

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Who AM I?​

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When focussing on how our own passions and interests can have an influence on our creative ideas, I will now film a short video explaining more about my likes and dislikes, and my future ambitions. In order to ensure I am discussing the relevant topics that will help me determine some good ideas for my FMP, I have included a list of self-written questions below that I will answer within the video. I am completing this task in hopes of finding more out about myself and to identify the topics that will interest me when producing my final product.

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'Who Am I?' Questions - 

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- Who or what are the biggest influences in my life?

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- Has travelling to different places and experiencing different cultures influenced me?

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- Are there any key experiences that I feel has shaped me as a person?

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- What films and Music did I watch and listen to as a child, compared to now?

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- Who influenced my taste in film and music?

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- What are my career ambitions?

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- What skills do I currently have to achieve those ambitions?

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LINK TO WHO AM I? VIDEO - https://whitekaden14.wixsite.com/my-site/unit-12

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When reflecting on my 'Who Am I?' video, I have found this task to be extremely beneficial as it has allowed me to carefully think about the attributes and traits that make me who I am. I have thought about my interests, my inspirations, and my own family background. I believe that these are all important aspects that help to build an individuals personality. When watching the video back, I realised that I spoke quite frequently about my passion for music, particularly music from older generations, as this has been a huge part of my childhood and upbringing. I also spoke about how older generations within my family have introduced me to various styles and genres of music that have spanned over many decades. This is an element that I would be keen to research into further, however, I would need to carefully consider the medium in which I could translate this information for my final product. 

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Another aspect that I discussed was my interest in general family history and the similarities and differences between family members, both mentally and physically. Whilst I know that your own interests can often be a key inspiration when it comes to thinking creatively for a project, I am also aware that my own background might not prove interesting for the viewer, therefore, I would have to consider this idea in further depth before making any decisions on which idea I might like to move forward with. Finally, I also talk about how one of my main hobbies is photography, in particular, when photographing nature. I am curious to explore how nature photography could have the potential to be expanded into a final product, and the overall message that it could convey to the viewer. I will think about this idea in further depth when beginning to formulate some initial ideas.

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To conclude, this task has definitely opened my eyes to my own personality and background and has consequently broadened my horizons when it comes to thinking about constructing my ideas. Furthermore, it has also reinforced the importance of focussing on topics that will bring me genuine pleasure, as this will hopefully result in an end product that has a personal connection, and that I am proud of. 

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Idea 1 - SWOT Analysis

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Idea 2 - SWOT Analysis

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Idea 3 - SWOT Analysis

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Idea Justification

 

After completing a SWOT analysis for each of my ideas, I think that the strongest idea to move forward with would be Idea 1, which focusses on how different eras of music have evolved and changed over the years. I originally knew that I wanted to move forward in creating a short documentary as I feel this is an area that I have particularly enjoyed studying and this project will allow me to build on and improve my documentary making skills and techniques. Furthermore, as I previously mentioned, this topic will allow me to conduct a wide variety of research on a topic which I am passionate about and keen to learn more on. I will begin my research by thinking about music throughout the decades as a whole, however, I do anticipate finding sub-questions which will lead me to think about specific music artists or musical movements that have had an important effect on the industry. In order to reflect the essence of the decade that I am covering, I aim to incorporate appropriate and relevant archived footage, as well as conducting interviews with people who have some knowledge on the topic I am discussing. I will also use the voiceover technique to communicate the facts with the viewer, informing them of my findings, whilst also following a smooth and natural structure to the Documentary. I will continue to research more into how I can produce this idea to the highest standard and what creative mediums I could use, throughout the research aspect of the project.

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Background of my Project - FMP Ideas and SWOT Analysis

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Having completed the 'Who Am I?' task, I now need to begin formulating some initial ideas which could be developed into my final major project. I have taken some of my main interests and thought carefully about how they could act as inspiration for my project. I have also considered the medium in which I would like to present my end product, which would likely be as a documentary. I have thoroughly enjoyed the Documentary Making unit through the course of my second year, and so I am keen to explore this further, as well as building on the skills that I have already learnt. I have included a brief description of my possible FMP ideas below. 

 

Idea 1 - The Evolution of Music

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My first idea which could possibly be developed into my Final Major Project would follow the idea of exploring musical similarities and differences throughout the decades, looking in detail at how different genres of music remain relevant and whether modern day music will still have as much as an impact on us in the future. This is a topic that particularly interests me as a person and I AM KEEN TO RESEARCH INTO THIS FURTHER. I could structure this idea as a short documentary which would follow a clear structure of music through the decades and what makes the music of that particular era stand out. As well as this, I could also conduct interviews with people from those eras of music and gain their first hand views and opinions on how music has changed and adapted, and whether they believe that some music from those decades has lasted the course of time. 

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Idea 2 - How much of an impact does our family background have on who we are?

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My second idea would look in depth at family backgrounds in hopes of identifying whether our own family history can have an effect on how we behave and act. I would look into the characteristics that each person possesses, and try to look for links between different family members. As well as this, It would also be interesting to discuss objects that might hold sentimental value, and why these objects are important to us. I am particularly interested in discovering more about my own family history, however, I am aware that this content might appear irrelevant or uninteresting for some viewers, therefore I would need to carefully consider my Target Audience should I decide to move forward with this idea.

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Idea 3 - How can Nature have an effect our physical and mental health?

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For my third idea, I am interested to find out how nature can have an effect on both our physical, and mental health. This idea would allow me to discuss the science and facts behind the topic, whilst also gaining some first hand thoughts from members of the public. I personally believe that being amongst nature can have a positive effect on you feel and so I am keen to look into this further. Furthermore, I think that this idea would allow me to spread a message and put meaning behind why I am creating this short documentary. It would give me an equal balance when wanting to conduct a range of research on the topic, as well as practising and improving my camera and audio skills.

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Having now formulated several possible FMP Ideas, I must conduct a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis which will help me to identify the viability of each idea. I have included my SWOT Analysis for each idea below.

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What Have I Learnt on my course?

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When studying an Extended Diploma in Film and Television Production Over the past two years, I have been able to learn, practise, and hone a variety of skills and techniques which will undoubtedly help me when progressing into the creative industry. At the beginning of the course I learnt about the basic aspects of filmmaking, cinematography, camera shots and techniques, Lighting skills, Sound production and the process of creating Short films. More recently, I have revisited and practised these skills in order to improve my techniques, as well as learning more about screen motion, the importance of camera focus, and Documentary Making. I have particularly enjoyed learning about the latter aspect the most as it has allowed me to experiment with each of the techniques that I have learnt and has challenged me to apply them to my project. I have chosen to produce a documentary for my final major project as I am keen to continue practising these skills and create an informative, yet entertaining piece of work. When learning about the process of documentary making, I was intrigued to learn about the variety of different documentary modes including Expository, Participatory, Reflexive, Observational, Performative, and poetic. I was previously unaware of the many ways that a documentary could be structured and so I am looking forward to experimenting and identifying with which mode I will choose for my final documentary.

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Another aspect that I learnt about within Documentary making was Interviewing Techniques. In many forms of documentaries, Interviews are a vital aspect of conveying information to the audience. It allows for a third party opinion or view to be shared which adds depth and a personal touch to the information that is being given to the audience. Depending on the subject of the documentary, it can depend whether an informed professional or a member of the public is being interviewed. This is something that I will need to consider when sourcing people that will be interviewed within my documentary. We learnt that, before recording an interview, it is important to prepare several key aspects first. One of which is to conduct some research into the subject or the interviewee that you are discussing. This will help to give you a brief, background idea on the topic, encouraging you to generate relevant questions. It is essential to have prepared your questions before beginning the interview, so you know what you want to ask the interviewee and have a basic vision of what you will talk about. Throughout the interview, it is also often common for the interviewer to ask supplementary questions if necessary to the point being made. This would help to gain more information and knowledge from the interviewee, allowing for more footage to be used in the edit. We also learnt about the importance of having an interesting and appropriate backdrop for our interview. It should be relatively basic, not drawing attention away from the subject, however, could include some objects or backdrops that are relevant to what is being spoken about. Once deciding on a location, it would also be sensible to do a recce to evaluate the surroundings and identify any possible problems and how they could be solved. A location recce would also give you the opportunity to test the audio quality in the surroundings, allowing you to understand if the audio quality would be suitable when it comes to recording the interview. When recording the audio its important to remember that the audio levels should be between -6 and -12 on the recorder, allowing for some possible sudden, loud sounds. It is worth noting that it is important to have audio samples before recording any pieces of audio for an interview. 

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Some further things to consider when preparing for and filming an interview are the varied shot types used, the setup of the interview (whether the interviewee is standing or seated), and to set the White Balance appropriately to the setting. Another point is to ensure that the camera is focussed and aligned with the eyeline of the subject. It is common for the eyeline to be the particular focus in interviews so that it creates an intimate tone for what the person is saying. In order to check this you can look through the viewfinder on the camera to ensure it is focussed and to analyse the framing of the scene and decide if there are any background distractions. It is also important to think about filming 'noddies' when recording the interview. Noddies are short clips of the interview reacting to what the interviewee is saying. These can be filmed with the interviewer showing a range of different emotions which can then be used in the edit to help make the interview seem like a normal conversation. Like with many TV and film scenes, it is essential to consider the lighting and sound, particularly so when filming interviews. When setting up for the interview, neither person should be placed in front of a bright background as this will affect the contrast and cast a darker light onto the subject. The person should be stood or seated in front of a dark background and be well lit so that they are clearly visible. It is also important that they are not directly positioned closely to the background, however, are further forward allowing for some depth in the shot. Finally, its wise to leave a few seconds after the interview has finished, not cutting the filming immediately. This allows for a more effective end result when the interview is being edited together. 

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Also when learning about Documentary making, we looked at how Green Screens are used and the effect that they can have on a production. Perhaps the most cliché green screen idea is that it is used for weather reports during news programmes, however, green screens actually have much wider uses. As well as on the news, green screens are also used when making blockbuster films in order to portray a different background to that which has been filmed. When working with a green screen, the subject must be positioned at a suitable distance from the screen (preventing a shadow) and present or act in the way that they are instructed. After this, the footage is then edited in post production through the Chroma Key process. Throughout this process, the background colour (often green or blue) is removed and replaced with the chosen background. However, when filming, it is important to not wear either of these colours as this will also be removed, causing some complications when editing. 

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Overall, across the two year course, I have learnt a vast range of both practical and technical skills which will help me when producing my Final Major Project. I will specifically focus on the techniques that I have learnt when thinking about how I will incorporate a green screen within my documentary interviews, as well as referring back to the skills needed to record and film an interview successfully. 

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The Final Idea

 

Having now completed the Context section of my Final Major Project, and presenting all of my initial ideas within my Portfolio, I feel confident in moving forward with the idea which focusses on, ‘The Evolution of Music’. Whilst this is a working title, I feel that I would be able to use the skills and techniques that I have learnt across the course when structuring a Documentary that entertains and informs the viewer about how the Music Industry changed throughout the 1960s, 70s, and 80s. I will also use my Documentary as a tool to highlight how Music has an influence on society in the modern day, and how it can affect the way that we live our lives. When progressing into the Research section of Unit 13, I aim to continue developing my subject knowledge on my chosen topic, learn more about my Target Audience, refresh my skills and techniques knowledge, whilst also researching roles that I will need to undertake throughout the course of the project. I will use a variety of different research methods which will ultimately help me in uncovering more information about my topic and deciding which footage and media formats I will include in my final piece.

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